Department
Psychology
Journal Title
Journal of Experimental Psychology: Learning, Memory, and Cognition
Publication Date
2009
First Page
499
Last Page
508
Publisher
American Psychological Association
File Name
092_Greenberg-Seth_NotAllFacesAreProcessedEqually.pdf
Keywords
face processing, cognition, processing of own face, feature-holistic processing, expertise
Abstract
The present work considers the mental imaging of faces, with a focus in own-face imaging. Experiments 1 and 3 demonstrated an own-face disadvantage, with slower generation of mental images of one’s own face than of other familiar faces. In contrast, Experiment 2 demonstrated that mental images of facial parts are generated more quickly for one’s own face. Finally, Experiment 4 established that a bias toward local processing is advantageous for one’s own face, whereas a global-processing bias produces an enhanced own-face disadvantage. The results suggest that own-face imaging is more synchronized with retrieval of face features and less attuned to a face’s holistic pattern than is imaging of other people’s faces. The authors propose that the salient information for own and other face identification reflects, in part, differences in the purpose and experiences (expertise) generally associated with processing of own and other faces. Consistent with work examining the range of face processing, including other-race faces, our results suggest that not all faces receive the same holistic emphasis.
Rights Management
Carleton College does not own the copyright to this work and the work is available through the Carleton College Library following the original publisher's policies regarding self-archiving. For more information on the copyright status of this work, refer to the current copyright holder.
RoMEO Color
Green
Preprint Archiving
Yes
Postprint Archiving
Yes
Publisher PDF Archiving
No
Paid OA Option
Yes
Contributing Organization
Carleton College
Type
Article
Format
application/pdf
Language
English
DOI
10.1037/a0014640
Recommended Citation
Greenberg, S. N., & Goshen-Gottstein, Y. (2009). Not All Faces Are Processed Equally: Evidence for Featural Rather Than Holistic Processing of Ones Own Face in a Face-imaging Task. Journal of Experimental Psychology: Learning, Memory, and Cognition, 35 (2), 499-508. Available at: https://doi.org/10.1037/a0014640. Accessed via Faculty Work. Psychology. Carleton Digital Commons. https://digitalcommons.carleton.edu/psyc_faculty/3
The definitive version is available at https://doi.org/10.1037/a0014640